Why Implement a Quality Management Program?

• First, the company recognizes that it is in business to serve the customer. The customer's needs must be addressed.
• Second, quality management is no longer the responsibility of the quality control department. It is the responsibility of all departments.
• Third, quality improvement never stops. Customer tastes are constantly changing and new technology is constantly developing. For these reasons, TQM focusses on continuous productimprovement.

1. Secure Customer Loyalty?
2. Maximize the benefits of Customer Feedback and Word of Mouth?
3. Address the needs of Dissatisfied Customers?
4. Profit from Customer Service Recovery?
5. Fulfill an Unconditional Service Guarantee?
6. Establish a Refund and Exchange Policy?
7. Adopt a Quality Management Program?
8. Entire Guide

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